I'm a multidisciplinary designer who finds joy in the details most people scroll past. My rule of thumb: great design isn't about adding more, it's about having the guts to leave things out. I've spent 19 years chasing that feeling — the one where something looks effortless because someone actually thought it through.
Along the way I've done a little bit of everything — visual identities, digital products, campaigns that had no business working as well as they did. What ties it together is curiosity, and a stubborn belief that good design should feel human first and impressive second.
Approach
Good design, to me, is beauty and function arguing until they agree. I bring the strategy, the craft, and an unreasonable love of small details — invisible when they're right, impossible to ignore when they're not.
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Cultures, One Perspective
Half Italian, half Venezuelan — a blend that shows up in every brand story I tell.
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Cultures, One Perspective
Half Italian, half Venezuelan — a blend that shows up in every brand story I tell.
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Cultures, One Perspective
Half Italian, half Venezuelan — a blend that shows up in every brand story I tell.
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Adorable Maine Coon Co-Workers
The unofficial creative directors supervising every project from the studio floor.
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Adorable Maine Coon Co-Workers
The unofficial creative directors supervising every project from the studio floor.
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Adorable Maine Coon Co-Workers
The unofficial creative directors supervising every project from the studio floor.
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Years of Wise Sage Advice
Sharing (occasionally unsolicited) perspective with a growing YouTube audience since 2018.
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Years of Wise Sage Advice
Sharing (occasionally unsolicited) perspective with a growing YouTube audience since 2018.
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Years of Wise Sage Advice
Sharing (occasionally unsolicited) perspective with a growing YouTube audience since 2018.
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People Along for the Journey
Growing a community built on authenticity, creativity, and meaningful conversations.
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People Along for the Journey
Growing a community built on authenticity, creativity, and meaningful conversations.
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People Along for the Journey
Growing a community built on authenticity, creativity, and meaningful conversations.
