NICKELODEON
SERVICES
UX/UI
DESIGN
YEAR
2017
INFO
Designed the UX and UI for Nickelodeon's 2017 Kids' Choice Awards augmented reality (AR) mobile experience. The project included user flows, wireframes, interface design, and interaction patterns that guided users from onboarding through the live AR experience during the awards broadcast.
PROBLEM
The experience needed to introduce AR technology in a way that felt simple and intuitive for a young audience. The challenge was creating a clear onboarding flow that minimized friction, handled camera permissions, and helped users quickly understand how to launch and interact with the AR experience.
SOLUTION
I designed a streamlined user journey with clear wireframes, intuitive navigation, and engaging UI that reduced cognitive load while preparing users for the live AR interaction. The final experience guided users through setup, onboarding, and gameplay with a seamless flow that balanced usability with Nickelodeon's playful visual identity.
